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Where Old World Cultures Intertwine
The Ragnar Rug is a meeting point of myth and meaning — a richly textured canvas where Berber heritage and Viking symbolism converge. Designed to bridge ancient cultures through craft, this rug tells a cross-continental story through abstract language, sacred geometry, and ancestral expression.
Woven by hand in the High Atlas Mountains of Morocco, this natural ivory wool rug features bold graphite-black symbols — each one referencing protection, unity, the elements, or life’s cyclical flow. The pattern feels as if it could belong in a Norse rune stone or an Amazigh prayer mat, creating a stunning visual dialogue between the two.
Crafted with 100% raw virgin wool and made entirely by women artisans, the Ragnar Rug isn’t just décor — it’s a cultural statement. Perfect for design lovers who see beauty in raw lines, rugged textures, and soulful storytelling.
Details
Handmade by women artisans in the High Atlas Mountains
100% raw virgin wool
Naturally dyed graphite-black symbols on ivory base
Flatwoven with medium pile — suitable for high-traffic areas
Symbolic language blends Viking and Berber energy
Made to order | Custom sizes available
Lead time: Approx. 30 days
Let the Ragnar Rug root your space with ancestral wisdom and bold visual storytelling — an homage to both Berber and Viking legacies, united through form, symbol, and soul.
Where Old World Cultures Intertwine
The Ragnar Rug is a meeting point of myth and meaning — a richly textured canvas where Berber heritage and Viking symbolism converge. Designed to bridge ancient cultures through craft, this rug tells a cross-continental story through abstract language, sacred geometry, and ancestral expression.
Woven by hand in the High Atlas Mountains of Morocco, this natural ivory wool rug features bold graphite-black symbols — each one referencing protection, unity, the elements, or life’s cyclical flow. The pattern feels as if it could belong in a Norse rune stone or an Amazigh prayer mat, creating a stunning visual dialogue between the two.
Crafted with 100% raw virgin wool and made entirely by women artisans, the Ragnar Rug isn’t just décor — it’s a cultural statement. Perfect for design lovers who see beauty in raw lines, rugged textures, and soulful storytelling.
Details
Handmade by women artisans in the High Atlas Mountains
100% raw virgin wool
Naturally dyed graphite-black symbols on ivory base
Flatwoven with medium pile — suitable for high-traffic areas
Symbolic language blends Viking and Berber energy
Made to order | Custom sizes available
Lead time: Approx. 30 days
Let the Ragnar Rug root your space with ancestral wisdom and bold visual storytelling — an homage to both Berber and Viking legacies, united through form, symbol, and soul.
We believe in the power and beauty of natural elements - like non-toxic natural pigments, raw virgin wool and regenerative cactus silk
Jess and Tay, the co-founders of Madouk, met while living abroad in Thailand. While working for a travel and wellness company, their paths led them to Morocco and the coastal town of Essaouira.
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